© OpenStreetMap
We are always welcomed with water or coffee. The hygiene is impeccable, the space very clean and bright. I'd highlight the manicure, simply exceptional.
Digital presence optimisation Google Business Profile and SEO: show up when people search for what you do
Before the website, the map
The search starts on the map
Anyone searching "beauty clinic Telheiras" on their phone sees the map and the profiles first: the name, the stars, whether it's open. For a neighbourhood business, it is often the first impression, before any website.
The profile says the essentials
Address, opening hours, phone and website, identical on the profile, the website and social media. People searching don't have to guess, and neither does Google.
What the customers write
Eleven reviews, all five stars, in October 2026. The website shows them and asks for more: "Been to Lovely yet? Leave your review on Google."
From the profile to the website
The website button leads to a page made for booking, with WhatsApp in plain sight.
What we measure
Every month: calls, direction requests and website visits from the profile. In September 2025 there were 43 a month. In September 2026, 84.
The screens are simplified. The name, category, rating, address, opening hours and reviews are the real ones (October 2026); the reviews are the ones the clinic publishes on its own website.
The Google result for Estetic Lovely
+95%from 43 to 84interactions a month with the Business Profile (calls, directions and website visits), in September 2025 and September 2026
+300%from 3 to 12calls a month from the profile, in September 2025 and September 2026
The profile was as basic as it gets: we set everything up, from the photographs to the services, and linked it to a new website and to social media with its own content every week.
SEO: fixing what was holding the website back
DM Clinic, beauty clinic in Parede, Cascais
The clinic already had a website. We took it and fixed what was holding it back:
- Headings: some pages had no main heading (H1) and others had several. Each page now has just one.
- Phone number: the number on the website was wrong and has been fixed.
- Top of the page: the main heading, the subheading and the title of a button were rewritten.
- Background video: it now loads faster.
Before58out of 100
After92out of 100 (+59%)
- Critical issuesBefore10 of 22After2 of 22
- Good resultsBefore12 of 22After20 of 22
When people search for what you do in your neighbourhood, who shows up?
Tell us the name of your business and what you do. We look at how your profile is doing and tell you what we'd change first.
Start with the audit
Where do you want to take your business?
Takes about 2 minutes.
Tell us what you need and where you want to get to. We study your business and prepare a free analysis: what is holding the business back and what to do first.
What you get, even if you don't go ahead with us
- Where you are losing customers today
- What to change first
- The path to your goal, in order of priority
How it works1. Answer a few questions: what you need and where you want to get to.2. We study your business and build the analysis.3. By the next working day, we get in touch to set up a meeting.4. At the meeting, we show you the analysis. No cost and no commitment.