On The Way Studio creates and optimises the Google Business Profile (formerly Google My Business) for businesses across Portugal, so they show up on Google and Maps when someone searches for what they do.
A free analysis of what is missing to get there. We reply by the next working day.
Someone types "beauty clinic near me" and Google shows three businesses on the map. If yours isn't there, it doesn't exist for that person. And having a profile isn't enough: with no photos, no reviews and the wrong opening hours, you end up at the bottom of the list.
Estetic Lovely, beauty clinic. In September 2025, the clinic received 43 contacts a month through Google (calls, direction requests and website visits). A year later, 84. Calls went from 3 to 12 a month. All without ads.
Beauty clinic · Google Business ProfileSee the caseCreating and optimising the profile starts from 80 €, paid once.
Yes, under another name: it is now called Google Business Profile (in Brazil people still say Google Meu Negócio or Google Minha Empresa). It works the same way and is still free.
With a verified Business Profile, the right categories, complete information and reviews. Google shows the most complete, closest and best-reviewed profiles first.
No. If you go to your customers' homes or work remotely, the profile can show only the area you serve, with no public address.
The profile is ready in days. Google's verification can take a few weeks. Enquiries grow month by month, as reviews and posts come in.
By asking, at the right moment. We give you a direct link and a ready-made message to send to happy customers.
Start with the audit
Takes about 2 minutes.
Tell us what you need and where you want to get to. We study your business and prepare a free analysis: what is holding the business back and what to do first.
What you get, even if you don't go ahead with us
